Sales & Marketing to the Leisure Travel segment
With the United Nations World Tourism Organisation estimating to 1.4 billion the number of international tourist arrivals in 2018, leisure travel is an essential part of the 21st century lifestyle. A global travel report by VISA additionally estimates that Asia-Pacific households account for one in three of the global traveling households worldwide. Asia Pacific represents a market with the most growth potential.
The increase in luxury travel has benefitted from sheer numbers from populated countries like China and India, but high-end travel from Southeast Asian countries like Indonesia and Vietnam is also very much in demand. The different markets of the region are attuned to different marketing strategies and therefore Horus Development & Consulting seek to deploy targeted approaches to reach out to the right clientele with the right marketing messages.